There’s an ongoing debate on who exactly coined the term “social media”. According to an article by Forbes, three possible candidates have claimed to have used the term, but there has been no reliable indication as to who was the first-ever say those two brilliant words. With various social media […]

Social Media – Getting to KNOW you since…well more than a decade ago. The latest #FOMO craze on social media has got everyone sharing their photos  and marveling at each other’s youthful progression after 10 years. Yet, beneath the feel good factor lies a sneaky agenda that creates the perfect […]


Social media is growing. Social media is evolving. My job as a social media analyst has thus far, largely involved analyzing sentiments towards products, agenda’s, brands or even people. Sifting through negative comments for the most part of your day can be rather soul-crushing and result in lesser love for […]